June 1, 2021
Social Media Intern
On ABC, ESPN, and ESPN2, the women's basketball league averaged 357,000 viewers.
According to ESPN, the audience figure indicates a 74% increase over the average for the whole 2020 season and a 45 percent increase over the average viewing for the previous season.
The newest results add to the WNBA's strong start to the season, which witnessed record ratings in Canada over its opening weekend, with an average audience gain of 325 percent.
The WNBA’s Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC, a drop of 16 per cent on the previous year. However, the average viewership for the finals increased 15 per cent to 440,000.
This year's WNBA games will be televised on Amazon Prime Video for the first time, in addition to ESPN. The Atlanta Dream won a thrilling 90-87 overtime win over the New York Liberty in the streaming service's first game on Saturday.
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