Esports is now finding itself in the betting spotlight

August 31, 2021

The esports business has experienced significant growth in recent years and shows no signs of slowing down.

According to many analyses from Newzoo, Statista, and even BusinessInsider, the market is exploding, with forecasts of a value of over $1.5 billion by 2023.

A shift in thinking is becoming increasingly noticeable, in addition to the facts that are generally of interest to investors or industry specialists.

Initially seen as a part of sport or the larger gaming division, esports has evolved into a fully-fledged industry with a thriving ecosystem and a strong presence in every corner of the globe. People who had never had any interest or experience in esports suddenly became heavily involved with it because it was one of the only betting markets that will remain ‘as normal' in 2020.

There are about three billion esports fans worldwide, but just a small percentage of those are esports bettors. Esports will be more than simply another sport on a sportsbook's menu; it will be the only way to attract this unique audience. New betting experiences that aren't available in traditional sports may disrupt products that work for sportsbooks today.

BetInvest Ltd.'s primary competencies are betting content, sportsbook development, and market entry tactics. BetInvest Ltd. offers comprehensive eSports and eGames content solutions to sports betting operators. These customer-centric, quick, and inventive solutions provide an exciting type of entertainment that improves customers' esports and gaming experiences.